Marketing Automation

Maximize Your Marketing Efforts - Marketing Automation

Effective marketing is accomplished by the ability to reach out to your prospects and customers at the right times and with the right messages. And you can scale that up by automating various different types of marketing tactics to work together.

For example, imagine this workflow:

• Step 1 - Customer purchases an expensive product from your website.
• Step 2 - Customer receives a thank you email.
• Step 3 - You fulfill the order and ship the product. Customer receives a shipment update email on the order and is informed on when to expect to receive it.
• Step 4 - Customer receives the product, opens the package and sees a flyer cross-promoting similar products, along with the product itself in the box.
• Step 5 - As the shipment is delivered, a follow-up call is scheduled between a product specialist and the customer 3 days after.
• Step 6 - As the shipment is delivered, customer receives an email with additional support documents and links to applicable support media(s).
• Step 7 - 3 days later, customer receives a call from the specialist to check up on the purchase.

Aside from packing/shipping the shipment, and making the follow-up phone call, everything else can be automated.

Marketing automation helps you to effectively manage and execute your marketing strategies, and allows you to scale up your marketing efforts.

Save on Overhead Cost

When tasks can be automated, you no longer need someone to perform such tasks.

Even with the example workflow described above, because not every customer will require direct assistance over the phone, an automated phone call can be made to the customer informing the customer to contact customer support for any installation or product assistance.

Partial to Full Automation

Not all marketing strategies can be fully automated. Even if it's partial automation, you will still save a lot of time in the long run.

Already got automation in place? Not a problem. Our experts can help you analyze your current automation processes and find out if there are additional rooms for improvement.

How We Can Help - And Why

• We can help you market your products - We know marketing and have been in the industry for a long time. Having worked with businesses in various sectors, we can help you assess your current marketing efforts and work together with you to find out if anything can be added or improved.
• We can help you automate tasks - We are experts in automation. Once when we have identified the tasks to automate, we know and have the technology to develop automation scripts to help you automate these tasks.
• We can help you save time & money - We will show you how automation can help you and your business save time so that you can focus on the strategies.

Do It Yourself - Self Assessment Guides

In the information era, the World Wide Web is full of useful tips and information. If you have the time and energy, we encourage you to assess your website at your own pace. View our DIY guides here.